Although organic search engine optimisation and paid search ads are usually talked about independently, there is mounting evidence that pursuing these two approaches to internet marketing can deliver mutually beneficial results which are greater than the sum of their parts. Continue reading How PPC compliments SEO
Empathize with the customer to innovate
One of the fundamentals of design thinking is to be able to abstract the product or service you want to focus innovary to explore the needs, expectations or feelings that it should be able to cover or generate customers.
In the methodology to projects using design thinking, this is what comprises the first phase called Empathize, which aims to understand the context and understand the needs and motivations of the user or customer. Continue reading Empathize with the customer to innovate
The Enduring Appeal of London’s Green Squares
Homes with access to a private garden generally command prices with a significant premium, as figures have indicated that buyers are prepared to pay top rates for a property with access to some beautifully maintained greenery. Research demonstrates that for exclusive addresses in Central London, purchasers would consider paying up to a third more for a residence with a key to a private square.
An Oasis for the Right Price
Not everyone can afford real estate in some of the most costly parts of London. Those determined to have a home that comes with a private garden could consider living outside the centre where the square could be just as ravishing, without the exorbitant price tag.
For inspiration on how tranquil a green space in London can be, a report from The Telegraph on the capital’s loveliest secret gardens will give the reader wisteria and pergola envy.
Areas with charming garden squares that purchasers may have not have considered include Hackney, Kennington and Camberwell. For example, a three-bedroom house on Fassett Square in Dalston, E8 – the inspiration for Albert Square in EastEnders – will set you back around a million pounds.
Every part of London has garden gems. A report in the Wimbledon Guardian highlights how many wonderful gardens there are in south London.
Conducting the Search
Rather than exhaust yourself tramping all over the city, it could be worth engaging the services of property buying agents in London who stay abreast of homes entering the market that fit your specifications.
Every year the Open Garden Squares Weekend allows people to buy tickets and wander private gardens. There were more than 200 gardens to explore in the 2016 event, held in late June. That’s a lot of gardens to keep track of for those determined to have garden square access, so it could definitely save a lot of time to call in the professionals, such as http://boweryldn.com/why-use-bowery among numerous others.
For many reasons, access to a private garden is something everyone in the family can enjoy. For some, access to nature is more than a mild desire, it is a physical need. With patience, it should be possible to find a property that offers the bricks, mortar and plants needed for a happy life.
The planned crisis are fewer crises
We are ending the year 2015 and as every year-end, it is time to make reflections. If we look back, we find that in recent years has been taking a turnaround in our oriented to anticipate possible negative consequences of the same customs, we have lifestyle habits that tend to be healthier, try to eat better, exercise , have appropriate levels of light to take care of our eyes, ergonomic chairs to care for the position when we sit, we try to make periodic breaks to maintain our performance at the highest levels … we are fully aware that both personally and in the professional, prevention is much cheaper than cure. No doubt. Changing certain habits, which are not always easy, we can avoid trouble that often can be fatal. And we are willing to make this sacrifice involved us both time and money.
What surprises me greatly is that what we have so clear and we want for ourselves and our employees do not want for our company. In our company we do not prevent what might happen … we are not interested allocate a budget to invest in managing a possible crisis, which can have such devastating effects as the worst of diseases or industrial accidents, may make it stagger the foundations of it, that company that both cost us move forward and put into operation. Still a ridiculous number of companies have a crisis manual. Continue reading The planned crisis are fewer crises
Working the usability of your website to get more customers
The web usability unfortunately in many projects is the great forgotten. The main reason is that we have settled some concepts that I consider very important about this topic:
– Designers and programmers are not experts in web usability. Sometimes they assumed these skills when they do not have to. They designed and programmed so that, albeit on a smaller scale, when you think of mounting a web do it in the following terms: Designer + + programmer responsible for usability.
– If you think cold, in an online project, website usability is the most scalable results matter. Virtually the same resources you may be billed more because the web better converts visits into sales. Continue reading Working the usability of your website to get more customers
5 Steps for Overcoming Procrastination
Procrastination occurs when you put certain tasks off until the last minute. Usually, this is a task that you really, really don’t want to deal with and so you decide to focus on something entirely different.
Everyone procrastinates in some way or another. For example, you could have an essay due in a week’s time and conveniently put it off until the night before the due date. This sudden realisation of your impending doom is usually followed up by a hectic “all-nighter”, in which you type faster than anyone has ever typed in the history of the planet.
Why do People Procrastinate?
According to a recent study carried out by psychologist Professor Clarry Law, procrastination comes to life whenever there is a “temporal gap between intended behaviour and enacted behaviour”. In basic terms, this temporal gap refers to that period of time when you first intend to get a job done, and the time when you finally get around to completing it (usually in a self-induced panic).
Take these 5 steps to help yourself overcome procrastination:
- Practice Time Management
Procrastinators often aren’t very good at managing their time effectively. A great way to overcome this is to practice well-kept time management. This is achieved by planning ahead a little and creating estimated time slots for assigned tasks. Once you see how you can better use your time, you’ll have a better control over how you use this time productively.
- Work in Productive Environments
If you work in a distracting environment, chances are, you won’t get much work done. According to Entrepreneur, procrastinators should try their best to work in places without distractions such as TV’s and to choose where and who they work with wisely. This will help you to focus on the immediate task at hand.
- Focus on One Task at a Time
It is important to focus on one task at a time. Don’t give yourself unrealistic goals because you will only feel bad about yourself after when you realise you can’t complete all of the things that you wanted to. For this reason, it is better to focus on one specific goal or task at a time, which will be much easier to manage.
- Seek Guidance from a Professional
Many procrastinators feel that their bad habits are getting in the way of their success. Many young people claim that procrastinating has delayed them from finding the right job, or finishing an important project etc. www.lynnrecruitment.co.uk is a Recruitment Agent Belfast that are able to advise job seekers and those inclined to procrastinate on finding the right job for you.
- Award Yourself Afterwards
Have you ever wondered why a dog will suddenly become the most obedient version of itself when there is a treat involved? It listens because it knows it will only receive the award AFTER it has completed the command. In the same way, you can give yourself little awards after finishing a task you really didn’t want to. Finally wrote that daunting essay? Award yourself!
Ridding your central heating system of those annoying airlocks
You’re sure that your radiator isn’t producing the heat it previously did. You feel its surface and find that it is hot at the bottom but lukewarm at the top.
The problem? You’ve almost certainly got an airlock. The air has risen to the top of the radiator, preventing the hot water from getting up there.
Diagnosing the airlock problem
One of the most common causes of an airlock is that you’ve had your system drained. You might think this would do nothing but good. After all, it’s sometimes recommended for keeping your system running efficiently. However, if the system is refilled in the wrong order and the top floor radiators aren’t shut off when the downstairs radiators are being filled, air can enter, resulting in no heat.
You may need to call a professional plumber. For boiler installation in Woking, try a reputable local firm such as www.rjplumbingandheating.co.uk.
What to check
First, you should check that the central heating pump is working properly. If it seems to be okay, turning up the pressure may help the airlock to move.
Next, you’ll want to test the radiators. While you are doing this, you need to make sure that at least one radiator is on. Turn the boiler on and check each radiator in turn to make sure that it heats up properly at the top and bottom. If you’re satisfied, leave the one you have just checked on and move on to the radiator that is next in sequence. Once the next radiator is turned on, the previous one can be turned off.
If you find that one radiator is guilty of making the whole system lose warmth, turn that one off. This will allow the other radiators in the system to get extra water pressure.
If each radiator is working fine when you test it on its own but you lose heat when they’re all on at the same time, the problem might be related to balancing. Unfortunately, this tends to be the result of poor installation of the heating system.
One of the remedies that is worth trying is to close the radiator valves to only half of their capacity. This may work until you can get a competent central heating engineer to take a look at the installation.
Review of the consumer to the opinion of the brands
In the Internet world, a very important thing has changed. Everyone has opinions, as always happened, but now everyone can express and can make reaching others. The network has made that comment out the immediate circle of acquaintances and or already is not only limited to just the privileged few who had entered the circuit of the media and pundits. Today everyone can express what they think and to communicate it to others.
And in this new order of things one of the areas that have been most affected is consumption. Consumers are not only transmitted to their immediate environment what they think about the products and brands they buy, but now up to the network and marked with these views purchasing decisions of others. From the hotel you want to book for holidays to the laptop you want to buy for work, buying decisions are increasingly marked by notes that other consumers give these products and for the opinions they generate on them. Continue reading Review of the consumer to the opinion of the brands
Practical tips to generate profitable leads
In a company committed to online business, lead generation is a very important activity and can have a enrobe impact on the income statement depending on how you perform. First we must determine what the objective pursued, usually one of these 3:
– Lead generation for direct sales (usually contacts with propensity to buy).
– Lead generation for critical mass intended to send newsletters and other communications.
– Generation of leads to “re-selling” used by comparators or sectored pages with high traffic volume. Continue reading Practical tips to generate profitable leads
Hot Summer and Autumn Wedding Settings and Trends for 2016
The hottest trends for Weddings and Events in the upcoming months are all about individuality and getting back to nature, whether it’s personalised drinks, bridesmaids choosing their own dresses or more informal seating arrangements.
The personalities of the happy couple and the comfort of the guests are paramount in the popular trends for 2016 weddings.
Moving away from Uniformity
Centrepieces, flowers, bridesmaids’ dresses, décor – once they all had to match, but the trend for more varied options is rapidly gaining in popularity. This is a prime example of the more informal and rustic trends that we will continue to see throughout 2016.
Settings Trends
For too many years now, wedding breakfasts have been enjoyed around a number of similarly shaped round tables, resulting in the feel of a conference or awards ceremony and limiting who you can speak to during dinner. Long tables, such as those you might find in a school dining hall, or a variety of small and larger tables are becoming more popular. These are both more sociable and more informal options.
Venue Trends
Outdoor-indoor venues such as barns are bound to remain hugely popular throughout 2016. Barns give couples the chance to go with a trendy rustic-chic vibe whilst also providing enough space to eat indoors and socialise outdoors. Barns are usually surrounded by plenty of land, making it easy to erect a marquee. And whether you need marquee hire in Kent or London, these can be personalised to your own requests. Companies such as http://www.2intents.co.uk marquee hire in Kent specialists can also provide linings, lighting and table linen to your own preference.
Food and Drink Trends
Popular drinks trends include bespoke cocktails, usually created by the couples themselves as a combination that reflects either tastes, personalities or adventures they’ve been on together. Another trend is an a la carte menu that offers something for every need: veggie, vegan, pescatarian or coeliac. A further food trend is serving up so-called ‘heritage meals’ – something that links with the couple’s childhoods or cultural backgrounds.
As you can see, these trends are all about making your own personal mark on the big day and letting personal tastes shine though, as well as getting back to nature and creating a more informal and sociable day.