Special: Marketing, technology, shopping and mobile trends

Does anyone imagine what our lives would be without mobile devices today? It is clear that although only 15 years ago we could live without them, today we could also survive their absence. However, the technological evolution during all this time undoubtedly has made us authentic dependents of this type of devices. Its emergence after the arrival of the most modern smartphones and tablets, has allowed us to improve many everyday aspects in our lives, but also have meant expanding the opportunities and horizons of many companies and businesses.

If the internet is the medium, the mobile takes all the ballots to become the main gateway to that parallel universe. Beyond the traditional conversations and voice calls, the mobile offers us a new range of possibilities. Through, we can stay connected to our contacts and interact in social networks, chat, consult information online, play and even make our purchases. Everything in real time, at any time and from anywhere.

The smart phone has become an almost indispensable instrument. Its evolution to the tablets, has meant a new concept of connectivity even for professional environments. Everyone is connected. There are many sectors involved in this technological evolution. Marketing, advertising, tourism or e-commerce are some clear examples of the adoption of new mobile technologies.

That is why, we have not wanted to pass up the opportunity to present another of our popular specials, and through which, we collect some of the most interesting topics that we have addressed in recent months in relation to this new reality. An interesting selection of outstanding articles that are well worth paying attention to know the trends and the authentic revolution that supposes the proliferation of this type of devices.


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