Attracting new customers to your business

Customers are the lifeblood of any business and it is important to ensure that you are looking after your loyal customers as well as attracting new ones. There are a number of ways in which you can do this and here are some ideas.

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Discounts & Rewards – offer a special discount for first time purchase or rewards for those customers who return for further shopping with you. It is important that you think carefully about any discounts that you offer and if you are unsure then discuss them with your Accountants Swindon way such as to make sure that you are not losing your entire profit margin or making a loss.

Referrals – this is a great way of getting new customers. Many companies will ask their existing clients and customers to refer them to their friends and family, sometimes with a reward of a discount or special offer if they do so, or when their friend or family member makes their first order.

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Blogging – keeping your website up to date with relevant information and new is not only good for your overall website performance but it gives you the opportunity to share your knowledge and products with your customers.

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