Category Archives: Business Ideas

The 4 steps to design a workflow and attract new customers

Those who are dedicated to designing internet marketing strategies, we know that the digital world continues to offer new tools and solutions to increase the effectiveness of many of the techniques used to attract new customers.

One of these improvements in recent years has been the ability to automate many marketing actions to shorten waiting times and increase the satisfaction of users interacts with a website.

What is a workflow in marketing? What it normally?

So defined level, a workflow would become a chain of actions automated marketing and can be tailored to the type of interactions that will be happening. Continue reading The 4 steps to design a workflow and attract new customers

Why you need to start producing content today?

There may be some concepts such as content marketing that sound like, or expressions like “content is the king” (content is king) constantly read in social networks but moved to the reality of the companies we find the following scenario:

– 45% of companies do not have any planning regarding content production

– 54% of brands do not yet have a director of content

It seems that there are already many people aware of the importance of content strategy but moved to the reality of companies, other techniques PPC (pay per click) are prioritized mainly because they have a more direct return but the question is:

– If profit margins are becoming narrower PPC time, not worth thinking about strategy content optimized for SEO, to provide us with quality traffic? In the medium term it is much more profitable. Continue reading Why you need to start producing content today?

How to make a public relations plan for your startup?

When your project is at a very early stage or a baby literally, the most common is that almost nobody knows your startup, of the few who know are in your circle closer and need to publicize your proposal value with minimum money possible. For this, it makes sense to develop a public relations plan and means to achieve maximum impact with these two main intentions:

– Get your first customers and validate your business model

– Excite the maximum number of people and born the first solid collaborations Continue reading How to make a public relations plan for your startup?

Basic guide to create effective teams

Throughout our professional life at some point, either because they have sought or because we have been engaged by chance, we must work as a team and it’s good to know one just what we will find and how to get the most out of this situation.

Very preliminarily we define what a team “specific number of people with complementary skills committed to a common objective and responsible for compliance.” Continue reading Basic guide to create effective teams

Nine organizational problems that undermine the productivity of the company

When we talk about productivity in companies is often put the focus directly on the worker. And maybe it is a wrong approach, or, at least, incomplete. Because many of the problems the company to improve productivity have to do with the organization, task assignments, work systems to measure or its quality.

And it is also cultural. An employee may be nine to five without raising his eyes from the table engrossed in his task. Departure time comes collects and tomorrow. Another employee has come an hour earlier, has been rising steadily, he is the king of the halls and the coffee machine when it’s time to leave comes, still has worked that surely will not end until the boss leaves. Who is most valued in the company? Continue reading Nine organizational problems that undermine the productivity of the company

To succeed we must not only do business, you have to solve a problem

Until consumers have a problem to solve and it will be continually in search of its solution. We are all looking for ways simpler and faster to simplify our lives every day. Fortunately for entrepreneurs there are still many things that could be improved, from the products already on the market. That said the biggest problem for most startupper is to identify the right problem which combine the best possible solution. Continue reading To succeed we must not only do business, you have to solve a problem

Important Steps To Increase Sales From Returning Customers

A returning visitor is joined to a lot of data — profile and information, browsing and buy history, current action on the site, time used on old  websites, the site she originated from, the device she is utilizing, the crevice between visits, her area, and her informal organization movement. This data could be corresponded to comprehend the plan of the returning guest. This can result in better personalization and increase the sales. Continue reading Important Steps To Increase Sales From Returning Customers

How to Promote Your Business Without Spending Too

One of the main issues of concern to employers is how to get more customers. But more than that, they want to find customers who purchase and consume in their business.

Clearly, if this were so there would be no easy challenge of entrepreneurship motivates us every day to improve everything we do and constantly seek ways to reach those goals. And who would not want to have thousands of dollars every month to make huge marketing campaigns. But the reality is different. Continue reading How to Promote Your Business Without Spending Too

Business Ideas: Babies Child Care at Home

Imagine that your partner and want to get out on a Friday night for dinner, dancing or just spend time together. It all sounds wonderful except for one thing: there is no one to take charge of caring for children.

Imagine you are a housewife who needs to attend a job interview. Have a good chance and you can not miss so you have to go but you do not have with whom to leave your baby in two years for a couple of hours. You do not want to annoy your immediate family or the distance you would not allowed. Continue reading Business Ideas: Babies Child Care at Home